Google, YouTube and Apple

by Thomas Beutel

MacNN notes rumors about Google talking to YouTube. They go on to note that Apple and Google have apparently talked about getting Google’s video library to play on Apple’s upcoming iTV product.What I find so interesting here is what this might mean for independent video artists and producers. Apple’s iTV will already play video podcasts, but as a video producer, you have to provide your own bandwidth and that’s expensive. On the otherhand, both Google and YouTube provide bandwidth for free (or at the expense of some ads being attached). This would be good for producers, who would be able to choose:- Self hosting the video, at some cost- Hosting the video at YouTube, for free- Perhaps even selling the video at Google, and collecting some money for the contentAs costs in distribution go down, so many possibilities open up for video artists. Cool.